The majority of creators and agencies still struggle with how to display pricing information. Here are a couple of examples of good and bad pricing methods and what you need to do right now with your pricing.
This episode is sponsored by Lulu.com
37% of creators surveyed by The Tilt this year said that one of the top 3 most profitable ways to monetize their content is with a book. Turning your best performing content into a printed book with Lulu has never been easier. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep all of your customer data and 100% of your profits.
Create a free account today at Lulu.com to get started.
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Joe runs through four interesting insights when it comes to Twitter's new competitor (Threads). See if you agree or not.
This episode is sponsored by Lulu.com
37% of creators surveyed by The Tilt this year said that one of the top 3 most profitable ways to monetize their content is with a book. Turning your best performing content into a printed book with Lulu has never been easier. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep all of your customer data and 100% of your profits.
Create a free account today at Lulu.com to get started.
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See all Content Inc episodes at the Content Inc. podcast home.
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It's the middle part of the year, which makes now a great time to look at how you are going to finish the year. I think I have the perfect word for you over the next six months. Here it is.
This episode is sponsored by Lulu.com
37% of creators surveyed by The Tilt this year said that one of the top 3 most profitable ways to monetize their content is with a book. Turning your best performing content into a printed book with Lulu has never been easier. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep all of your customer data and 100% of your profits.
Create a free account today at Lulu.com to get started.
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See all Content Inc episodes at the Content Inc. podcast home.
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A very special Content Inc. episode. Number #400. In it, I share three tips for the success of this podcast and hopefully give you some insight on how to integrate podcasting into your content entrepreneur business.
This episode is sponsored by Lulu.com
37% of creators surveyed by The Tilt this year said that one of the top 3 most profitable ways to monetize their content is with a book. Turning your best performing content into a printed book with Lulu has never been easier. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep all of your customer data and 100% of your profits.
Create a free account today at Lulu.com to get started.
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Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
When comedian Seth Rogen started out in comedy, he received a piece of advice that changed the course of his entire career. Fortunately, Seth learned this at a young age. So many content creators never make this change. Now is your chance to make the change that Seth made.
This episode is sponsored by Lulu.com
37% of creators surveyed by The Tilt this year said that one of the top 3 most profitable ways to monetize their content is with a book. Turning your best performing content into a printed book with Lulu has never been easier. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep all of your customer data and 100% of your profits.
Create a free account today at Lulu.com to get started.
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Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
So many content creators fail to present their content as useful. At best, it comes off as information. You are not in the information business. You are in the results business. Present it as such.
This episode is sponsored by Lulu.com
37% of creators surveyed by The Tilt this year said that one of the top 3 most profitable ways to monetize their content is with a book. Turning your best performing content into a printed book with Lulu has never been easier. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep all of your customer data and 100% of your profits.
Create a free account today at Lulu.com to get started.
-------
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
Often we are so concerned with the marketing that surrounds the thing that we don't say what the thing actually is. In this episode, we breakdown a newsletter landing page and what you need to have on it to be successful.
This episode is sponsored by Lulu.com
37% of creators surveyed by The Tilt this year said that one of the top 3 most profitable ways to monetize their content is with a book. Turning your best performing content into a printed book with Lulu has never been easier. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep all of your customer data and 100% of your profits.
Create a free account today at Lulu.com to get started.
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Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
Every content entrepreneur needs to have a portion of their time dedicated to a giving, or philanthropic, nonprofit goal. Here's an example of how to think about it and make it happen.
More information on The Orange Effect Foundation - https://theorangeeffect.org/
This episode is sponsored by Lulu.com
37% of creators surveyed by The Tilt this year said that one of the top 3 most profitable ways to monetize their content is with a book. Turning your best performing content into a printed book with Lulu has never been easier. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep all of your customer data and 100% of your profits.
Create a free account today at Lulu.com to get started.
-------
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
At Veecon 2023 last week there was talk about the concept of underpriced attention. You can find this with advertising, but also with platforms like email, podcasting and even Instagram. Here's a few examples and some opportunities to think about when considering getting attention at half the price.
This episode is sponsored by Lulu.com
46% of creators surveyed by The Tilt said that one of their biggest challenges was monetizing their content. I can tell you that one tried and true method is to become a published author. Turning your blog or newsletter content into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep all of your customer data and 100% of your profits.
Create a free account today at Lulu.com to get started.
-------
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
A very special Content Inc. episode, recorded live from Creator Economy Expo. Jay Acunzo, founder of Creator Kitchen, interviews Nathan Barry, CEO of ConvertKit.
These two professional content creators take a deep dive into what it takes to be a successful content entrepreneur. Idea bombs (and secrets) explode in this very special (and candid) episode.
This episode is sponsored by Lulu.com
46% of creators surveyed by The Tilt said that one of their biggest challenges was monetizing their content. I can tell you that one tried and true method is to become a published author. Turning your blog or newsletter content into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep all of your customer data and 100% of your profits.
Create a free account today at Lulu.com to get started.
-------
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
To be successful, content entrepreneurs need to outsource many things on an ongoing basis. The ones who can't part with things they aren't very good at will most likely never be successful.
In this episode I give a couple examples of when to outsource and end with a simple guide on when to keep something and when to outsource it.
This episode is sponsored by Lulu.com
46% of creators surveyed by The Tilt said that one of their biggest challenges was monetizing their content. I can tell you that one tried and true method is to become a published author. Turning your blog or newsletter content into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep all of your customer data and 100% of your profits.
Create a free account today at Lulu.com to get started.
-------
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
In this longer-than-normal Content Inc. episode, Joe breaks down the findings from the 3rd Annual Content Entrepreneur Research from The Tilt.
From the research, he shares the five key findings for CE success.
Get the full Content Entrepreneur Research here.
And...get the Creator Economy Expo digital pass here. Use coupon code FOMO to save $100.
This episode is sponsored by Lulu.com
46% of creators surveyed by The Tilt said that one of their biggest challenges was monetizing their content. I can tell you that one tried and true method is to become a published author. Turning your blog or newsletter content into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep all of your customer data and 100% of your profits.
Create a free account today at Lulu.com to get started.
-------
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
More talk about goals, but with a different angle. Is it possible to set the right goals, but then settle at the last minute for less than you are capable of? Here's more thinking about my marathon endeavor, and how I almost missed the entire experience.
This episode is sponsored by Lulu.com
46% of creators surveyed by The Tilt said that one of their biggest challenges was monetizing their content. I can tell you that one tried and true method is to become a published author. Turning your blog or newsletter content into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep all of your customer data and 100% of your profits.
Create a free account today at Lulu.com to get started.
-------
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
Your journey as a content creator could (and should) be amazing, but only if the destination is worthy. Now is the perfect to to think (or rethink) about where you are headed as an entrepreneur and whether you need to make a change today.
This episode is sponsored by Lulu.com
46% of creators surveyed by The Tilt said that one of their biggest challenges was monetizing their content. I can tell you that one tried and true method is to become a published author. Turning your blog or newsletter content into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep all of your customer data and 100% of your profits.
Create a free account today at Lulu.com to get started.
-------
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
So many times we don't do the proper equations when it comes to time versus money. Time is our most valuable asset, but often we do not treat it as such. Here's a fresh reminder and a few examples for you.
This episode is sponsored by Lulu.com
46% of creators surveyed by The Tilt said that one of their biggest challenges was monetizing their content. I can tell you that one tried and true method is to become a published author. Turning your blog or newsletter content into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep all of your customer data and 100% of your profits.
Create a free account today at Lulu.com to get started.
-------
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
A special episode with Jay Clouse, founder of Creator Science.
Jay unpacks a number of issues, including:
Get more of Jay Clouse at Creator Science.
See Jay speak at Creator Economy Expo, May 1 to 3 in Cleveland, Ohio.
This episode is sponsored by Lulu.com
Think about the most respected and trustworthy leaders in your industry. I bet they’ve published a book. Whether you already have content prepared or you’re starting from scratch, getting your expertise into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all the printing and shipping. You keep creative control, customer data, and 100% of your profits.
Create a free account today at Lulu.com to get started.
-------
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
We talk about three methods: audience and content focus, platform tilting, and recombination as valid ways to break through all the content clutter out there and find an audience that knows, likes and trusts you.
This episode is sponsored by Lulu.com
Think about the most respected and trustworthy leaders in your industry. I bet they’ve published a book. Whether you already have content prepared or you’re starting from scratch, getting your expertise into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all the printing and shipping. You keep creative control, customer data, and 100% of your profits.
Create a free account today at Lulu.com to get started.
-------
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
Fight as we may, sometimes you fail. It just happens and often we don't have all the answers to why. But could your failure be an opportunity? Perhaps.
Here's two ways to look at your content creation failure that, hopefully, will make you joyous instead of deflated.
This episode is sponsored by Lulu.com
Think about the most respected and trustworthy leaders in your industry. I bet they’ve published a book. Whether you already have content prepared or you’re starting from scratch, getting your expertise into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all the printing and shipping. You keep creative control, customer data, and 100% of your profits.
Create a free account today at Lulu.com to get started.
-------
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
Three different thoughts and ideas this episode. The first considers why starting a holiday could be an amazing opportunity for your business. The second talks about the most important skill for content entrepreneurs - patience. The third is a pro-tip before you go into that next meeting.
This episode is sponsored by Lulu.com
Think about the most respected and trustworthy leaders in your industry. I bet they’ve published a book. Whether you already have content prepared or you’re starting from scratch, getting your expertise into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all the printing and shipping. You keep creative control, customer data, and 100% of your profits.
Create a free account today at Lulu.com to get started.
-------
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
Sometimes we forget why we do the things we do as content creators and content entrepreneurs.
In this episode, Joe takes a page from the movie "Vision Quest" as a peptalk for those content creators who need to hear this the most.
This episode is sponsored by Lulu.com
Think about the most respected and trustworthy leaders in your industry. I bet they’ve published a book. Whether you already have content prepared or you’re starting from scratch, getting your expertise into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep creative control, customer data, and 100% of your profits.
Create a free account today at Lulu.com to get started.
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
Over my 15+ years as a content entrepreneur, there have been five critical strategies I've employed that have made my journey a success. They include.
I go through each one in detail in this episode.
This episode is sponsored by Lulu.com
Think about the most respected and trustworthy leaders in your industry. I bet they’ve published a book. Whether you already have content prepared or you’re starting from scratch, getting your expertise into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep creative control, customer data, and 100% of your profits.
Create a free account today at Lulu.com to get started.
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive the first chapter of my new book for free.
I'm not a fan of focusing on your passion as the core of a content business. Most times, it simply doesn't work. But...sometimes it does.
In this episode, we break down Jay Baer's new tequila content business and how he succeeded around his passion.
This episode is sponsored by Lulu.com
Think about the most respected and trustworthy leaders in your industry. I bet they’ve published a book. Whether you already have content prepared or you’re starting from scratch, getting your expertise into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep creative control, customer data, and 100% of your profits.
Create a free account today at Lulu.com to get started.
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get more on building your content creation business by subscribing to TheTilt.com newsletter.
It took over 12 years for Hadestown, the musical, to go from initial production to a Broadway musical, where it ultimately won the Tony awards for best musical of the year in 2019.
This is a lesson that content entrepreneurs need to hear.
This episode is sponsored by Lulu.com
Think about the most respected and trustworthy leaders in your industry. I bet they’ve published a book. Whether you already have content prepared or you’re starting from scratch, getting your expertise into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep creative control, customer data, and 100% of your profits.
Create a free account today at Lulu.com to get started.
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get more on building your content creation business by subscribing to TheTilt.com newsletter.
For Lizzo's new album, she created 170 songs, but only published 12. In this episode, we talk about how Lizzo is making the correct editorial decisions, and so should you.
This episode is sponsored by Lulu.com
Think about the most respected and trustworthy leaders in your industry. I bet they’ve published a book. Whether you already have content prepared or you’re starting from scratch, getting your expertise into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep creative control, customer data, and 100% of your profits.
Create a free account today at Lulu.com to get started.
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get more on building your content creation business by subscribing to TheTilt.com newsletter.
So many content creators develop and promote regular sponsorships...with minimal to no luck. Today I talk about another angle on the limited-inventory sponsorship model and why it may be the answer for you.
This episode is sponsored by Lulu.com
Think about the most respected and trustworthy leaders in your industry. I bet they’ve published a book. Whether you already have content prepared or you’re starting from scratch, getting your expertise into a printed book with Lulu has never been easier and more profitable. Lulu’s ecommerce plugins allow you to sell directly to your fans from your site, while they handle all of the printing and shipping. You keep creative control, customer data, and 100% of your profits.
Create a free account today at Lulu.com to get started.
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
Get more on building your content creation business by subscribing to TheTilt.com newsletter.