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Content Inc with Joe Pulizzi

Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each episode contains one inspirational idea that can change your business - all in less than 10 minutes, too.
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May 10, 2021

Most marketers and content entrepreneurs diversify their content programs too quickly, endangering the program from the start. The fix? We need to start killing some of our channels and focus on being better in fewer places.

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Order the new version of Joe's best-selling book today - Content Inc.: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (with little to no money)

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