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Content Inc with Joe Pulizzi

Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each episode contains one inspirational idea that can change your business - all in less than 10 minutes, too.
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Now displaying: April, 2024
Apr 29, 2024

It was a crazy week for TikTok. The President signed a bill that effectively creates an ultimatum for TikTok. What do you, as a content creator, need to do about this?

Sign up for Content Entrepreneur Expo (CEX) here and use code TOM100 to save $100.

Today's episode is brought to you by Memberful.

Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial. 

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Like this episode? SUBSCRIBE on Apple, Spotify or Google.

See all Content Inc episodes at the Content Inc. podcast home.

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Apr 22, 2024

It seems to me that the best business model for content entrepreneurs focuses on the creation, arrangement and distribution of words. Although most content creators don't see it that way, it doesn't mean it's not true. What do you think?

Sign up for Content Entrepreneur Expo (CEX) here and use code TOM100 to save $100.

Today's episode is brought to you by Memberful.

Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial. 

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Like this episode? SUBSCRIBE on Apple, Spotify or Google.

See all Content Inc episodes at the Content Inc. podcast home.

Get my personal newsletter today and receive my free goal-setting guide today.

Apr 15, 2024

My new book, The Content Entrepreneur, is now available. And we are selling 100 percent direct to consumers.

In this episode I review some of the main differences about why you would make a decision as an author to go direct.

Buy the book here - https://www.joepulizzi.com/books/content-entrepreneur/

Sign up for Content Entrepreneur Expo (CEX) here and use code TOM100 to save $100.

Today's episode is brought to you by Memberful.

Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial. 

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Like this episode? SUBSCRIBE on Apple, Spotify or Google.

See all Content Inc episodes at the Content Inc. podcast home.

Get my personal newsletter today and receive my free goal-setting guide today.

Apr 8, 2024

I talk about the five business-related books that have had the most impact on my career and life.

    Think & Grow Rich - Napoleon Hill
    Seven Habits of Highly Effective People - Stephen Covey
    Stranger in a Strange Land - Robert Heinlein
    IMC: Integrated Marketing Communications - Don Schultz
    David & Goliath - Malcolm Gladwell

Buy my new book, The Content Entrepreneur, today!

Sign up for Content Entrepreneur Expo (CEX) here and use code TOM100 to save $100.

Today's episode is brought to you by Memberful.

Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial. 

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Like this episode? SUBSCRIBE on Apple, Spotify or Google.

See all Content Inc episodes at the Content Inc. podcast home.

Get my personal newsletter today and receive my free goal-setting guide today.

Apr 1, 2024

A very special episode courtesy of my friend Michelle Raymond. In this episode, Michelle and I talk about what makes a content entrepreneur successful, the importance of patience, and selling strategies to help a content entrepreneur both survive and grow.

Please follow Michelle on LinkedIn - https://www.linkedin.com/in/michellejraymond/

Buy my new book, The Content Entrepreneur, today!

Sign up for Content Entrepreneur Expo (CEX) here and use code TOM100 to save $100.

Today's episode is brought to you by Memberful.

Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial. 

-------

Like this episode? SUBSCRIBE on Apple, Spotify or Google.

See all Content Inc episodes at the Content Inc. podcast home.

Get my personal newsletter today and receive my free goal-setting guide today.

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